OBJECTIVES


WISE Fashion pursues three overarching goals:

Promote Sustainable Consumption and Behaviour Change
Encourage citizens to choose recycled fashion products and adopt a waste‑conscious mindset, supporting the EU’s move toward circularity and resource efficiency.
Empower Young People – Especially NEETs – with Entrepreneurial Skills
Provide young people with the knowledge, practical skills and digital tools needed to create recycled fashion enterprises, emphasising non‑formal education and inclusive approaches.
Support Green Entrepreneurship and Climate Action
Strengthen entrepreneurial competencies while addressing climate impacts of the fashion industry and encouraging innovative business models that reduce waste and carbon footprints.
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